Responsibility Initiatives

  • Feb 10th

    Heineken USA Joins TEAM Coalition

    ALEXANDRIA, VA, (2/9/2015) - HEINEKEN USA announced today that it has joined Techniques for Effective Alcohol Management (TEAM) Coalition, an alliance that promotes responsible drinking and positive fan behavior at sports facilities. TEAM Coalition provides employee training in effective alcohol management and manages the Responsibility Has Its Rewards campaign which encourages sports and entertainment guests to have a designated driver. HEI

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  • Sep 4th

    DRINK and DRIVE iNTELLIGENTLY

    J.J. Taylor Distributing Company of MN, Inc. partners with Drink and Drive Intelligently (DDI), a driving service that picks you up and drives you home in your car safely.

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  • Sep 4th

    Partner with Local and State Law Enforcement

    As part of J.J. Taylor’s commitment to the responsible consumption of our products, we work with several branches of local and state law enforcement.

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