Supplier News

The Rise of Non-Alcoholic Beverages and Athletic Brewing Company

Supplier News

The Rise of Non-Alcoholic Beverages and Athletic Brewing Company

In recent years, a remarkable shift has taken place in the beverage industry as consumers increasingly seek healthier and more mindful alternatives. The demand for non-alcoholic options has surged, and one company at the forefront of this movement is Athletic Brewing Company. With their NA beer offerings such as, Run Wild, Upside Dawn, and Free …

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Luke Combs & Miller Lite Join Forces for 2023 World Tour

Luke Combs, the renowned country music sensation and noted Miller Lite fan, has teamed up with Miller Lite for his 2023 World Tour to create an extraordinary experience for country music enthusiasts and beer lovers. With a highly-anticipated concert scheduled for July at the iconic Raymond James Stadium in Tampa, this partnership promises to deliver …

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White Claw Vodka + Soda is the Perfect Blend of Refreshment and Convenience

In recent years, the ready-to-drink (RTD) market has witnessed a significant surge in popularity, driven by consumers’ desire for convenience and a wide range of beverage options. One brand that has successfully capitalized on this trend is White Claw, known for its immensely popular hard seltzers. Building on its success, White Claw has now expanded …

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Cigar City Brewing Unveils Latest Jai Alai Mixed Pack

Cigar City Brewing, known for its exceptional craft beers and innovative flavors, has recently unveiled their latest package offering for beer enthusiasts: the Jai Alai Mixed Pack. This latest mixed pack brings together four distinct variations of their beloved Jai Alai India Pale Ale, each infused with its own unique twist. With the introduction of …

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Unleashing The Beast: Monster Energy’s Bold Venture into the Hard Alcohol Market

Monster Energy has long been known for its audacious approach to the energy drink industry, pushing boundaries and challenging conventions. Now, the company has set its sights on a new frontier: the world of hard alcohol. With the launch of “The Beast Unleashed,” Monster is poised to shake up the beverage industry once again. In …

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Toasting Remarkable Heroes with Remarkable Beverages

As Memorial Day weekend approaches, it’s time to prepare for a memorable celebration honoring our heroes. This long weekend offers an opportunity to come together with loved ones, pay tribute to those who have served our country, and indulge in a wide array of delightful beverages. Whether you’re hosting a backyard barbecue, lounging by the …

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Celebrate 4th of July with Smirnoff Ice Red, White, and Berry!

July 4th offers a fantastic opportunity to celebrate our country as we gather with friends and family. As you plan your festivities, make sure to include the perfect patriotic beverage that will elevate the spirit of your celebration. Look no further than Smirnoff Ice Red, White, and Berry—a refreshing, ready-to-drink malt beverage that will add …

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The New Simply Spiked Juicy Peach Bursts with Refreshing Flavor

Simply Spiked has been making waves and shaking up the flavored alcoholic beverage scene since bursting onto shelves last spring with the launch of Simply Spiked Lemonade. Simply Spiked is back with an innovation that packs the same 5% real fruit juice, squeezed then concentrated, that fans expect to find in every Simply Spiked offering. …

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Coors Banquet Celebrates Historic Milestone of 150 Years

Coors Brewing Company is celebrating a historic milestone — 150 years of beer brewing in Golden, Colorado. To honor the momentous occasion, the brand’s most storied beer, Coors Banquet, is celebrating in a big way with a new global campaign, Start Your Legacy. The campaign is a year-long celebration including a new commercial featuring the iconic voice of Cole …

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