Leinenkugel’s Summer Shandy Returns, Leinenkugel’s Spritzen Introduced

Leinenkugel’s Summer Shandy Returns, Leinenkugel’s Spritzen Introduced

Leap into summer! The Chippewa Falls, Wis.-based Jacob Leinenkugel Brewing Company is bringing the warm weather refresher, Summer Shandy, out of hibernation for the season. The liquid is still the great tasting summer beer you remember with an adventurous blend of select malted wheat and barley, lemonade flavor and a hint of Wisconsin honey.

Summer Shandy, the #1 seasonal craft beer in the United States, is now available in cans, bottles and on draft.

Along with the release of Summer Shandy, Leinenkugel’s has brewed up something completely new to join their family of German-inspired beers with a twist. Introducing Leinenkugel’s Spritzen.

Leinenkugel’s Brewing Company describes the new offering, “Spritzen is beer with a splash of seltzer and natural flavors, so it offers the lightness and subtle fruit flavor of a seltzer, while still delivering that unmistakable crisp beer taste. Combining the best of both beer and seltzer, Spritzen is only 93 calories and comes in three delicious flavors: Grapefruit, Pineapple Strawberry, and Raspberry Lemon. It’s kinda beer. Kinda seltzer. Kinda awesome.”

“There’s a definite move in the beverage alcohol business for lower calorie, lower carb. We call them ‘better for you’ type of products. So rather than just doing a hard seltzer, what we’re doing is flavoring our beers,” stated Leinenkugel’s Brewing Company President, Dick Leinenkugel, in a recent interview with the ABC affiliate in Wisconsin.

Leinenkugel’s Spritzen is available in three unique flavors: Grapefruit, Raspberry Lemon, and Pineapple Strawberry.

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